Interview

The key role of land proximity and the vastly positive image of Greece and Greek products and consumer goods, despite challenges, such as the naming issue, the heavy customs duties on certain categories, but also, the need for interpersonal approach as a plus when doing business with people from a neighboring Balkan country.

Dimitra Tzika, Exports Manager of KONVA SA talks about adapting to modern consumer needs and how to lead a traditional, centennial food company to the new era.

Undoubtedly one of the most high end markets to enter, not only in Europe, but worldwide, and with a complex retail system, consisting of a local, a regional and a national level, France is a challenge in itself for prospect exporters, the main one being the consistency in covering the demand.

Africa’s most important economy but also a land of huge income inequality, South Africa is undeniably a land of great potential for the Greek F&B sector, especially the premium, high quality food, wine and spirits.

Being one of Europe’s largest markets, with a vast, yet knowledgeable consumer body, Germany is a dream market for many exporters, yet a highly demanding one, given the fact that local agents, as well as major retail chains, have concrete expectations in terms of quantities and production stability.

As the Export Director at Eurimac SA, one of the leading f&b companies in Greece, Mr. Sven van Asperen talks to Ambrosia Magazine about innovation, sustainability, and the way our rich culinary tradition transforms to experience, benefiting Greek f&b brands.

Simon Diamantidis, the new president of SEVE (Greek Exporters Association), talks to Ambrosia Magazine about exports, problem solving and the goals of the new management. 

The Indian market isn't yet a top focus for Greek F&B exporters, but this may shift soon. Mr. Yerassimos Lazaris highlights its potential...

A rapidly developing economy, albeit not a member of the European Union yet, Serbia is increasingly inclined towards quality over price, while recognising the EU PGI regime and applying the respective protection on PDO and PGI products.

Argentina, the second-largest economy in South America and a member of the G20, is recovering rapidly following the fiscal structural reforms being implemented. Taking...